Saad is a professional geek with a passion for coffee, technology, and the OpenSource way of doing things. For a living he conceptualizes tech solutions for Tusitala, the digital publishing arm of Potato Productions. Tusitala means "story-teller". He's developing a platform to enable Asian storytellers to leverage the accessibility and reach of all things digital to get their stories published. Tusitala is on the look out for Asian stories that adopt the interactivity of the digital medium to go beyond the page, without trying to replace it. "trans-media storytelling" as the marketese would have it. Saad also volunteers with several non-profits and strongly believes that social enterprises should be the key users of and contributors to OpenSource tech. Saad is a self-confessed maker and coffee geek.