Fair For All – How can the EU protect consumer rights in the digital world?

Hannah Ruschemeier, Daphne van Doorn, Felix Methmann, Bénédicte Van Ormelingen, Max Büge

Summary
Dark patterns, addictive design, micro-targeting and influencer marketing – we discuss what a fair internet of the future should look like, what measures are needed to strengthen consumer protection, what a Digital Fairness Act should look like and all consumers are vulnerable on the internet!
Atrium 1
Panel
English
Conference

Dark patterns, addictive design, personalisation, loot boxes and influencer marketing consumers are confronted with a variety of problematic business practices in the digital space. This is exacerbated by information disparities and an existing power imbalance between companies and consumers. It is no longer just children or inexperienced internet users who are affected. Manipulative or misleading business practices affect us all regardless of which generation we belong to.

But what answers do we have to these problems and what answers do we still need? Is the existing law sufficient, or do we need new laws?

What can German politicians do and where does Brussels have a role to play? We will discuss what a fair internet of the future should look like, whether every consumer is vulnerable on the internet, which protection gaps in digital consumer law should be closed, how we can make the internet fair for everyone and what role the Digital Fairness Act can play in this.

Partner
Weibliche Person die auf einem gelben Sofa sitzt und in die Kamera lächelt
Professur für Öffentliches Recht mit Schwerpunkt Datenschutzrecht & Recht der Digitalisierung
Foto von Felix Methmann
Leiter Team Recht und Handel