re:publica x srh CAMPUS
3rd -5th September 2025
SRH Berlin University

I am an, entrepreneurial, hands-on, data-driven senior strategic growth marketing specialist with a lean and agile working style and over 20 years of experience in consumer-driven marketing focused on a range of products sold through omni-channels and subscriptions. I have successfully scaled media budgets across various platforms, including social media, digital broadcast, affiliates and paid search. I also have over 10 years of executive-level management experience working closely with founders, board members and C-level executives whilst directly managing small to medium-sized teams in developing, leading and executing growth marketing strategies across businesses ranging from start-ups and SMEs to global corporations.
Professionally, I am obsessed with evolving marketing technology and platforms with a deep understanding of analytics and data. I have strong marketing instincts and a creative mind mixed with that of an engineer who likes testing, tinkering and perfecting in a lean way. I am a critical thinker who appreciates details and nuance whilst challenging a ‘headlines only’ approach and driving insight with a bias to action.